Issue Description
The July 2026 issue of Jurnal EMT KITA (Vol. 10 No. 3) moves across a wide range of directions at once — from Gen Z consumer behavior shaped by TikTok Shop content and ChatGPT adoption, to the governance of Koperasi Merah Putih in West Java. Marketing research takes the largest share, centering on purchase decisions for skincare, Uniqlo fashion, and sports merchandise as influenced by influencer credibility, e-WOM, and brand image. HR studies measure the relationship between work discipline, compensation, and leadership style on employee performance across sectors — from family-owned garment SMEs to provincial government offices. Accounting and finance appear through audit report lag analysis in the BEI property sector, financial distress prediction using the Z-Score model, and Bank Syariah Indonesia's financial performance. MSMEs are examined through financial literacy, report quality, and productivity in Langsa City's tourism village. A few topics stand noticeably apart: global nickel industry market structure, people-to-people diplomacy through Germany's Ausbildung program, and the role of Halal Oracle Systems in ensuring Shariah compliance within blockchain applications — subjects rarely seen in Indonesian business management journals, and that's precisely what makes them worth noting.
