Pengaruh Pemanfaatan Teknologi Informasi Terhadap Pengembangan UMKM Fashion di Era Digital
DOI:
https://doi.org/10.35870/jemsi.v11i3.4166Keywords:
Information Technology, MSMEs, FashionAbstract
This study aims to determine the effect of the use of information technology on the development of fashion MSMEs in the digital era. The research method used is explanatory research. The population of the study was 32 fashion MSME actors. The sampling technique was purposive sampling and used a Linear Regression statistical test tool, with independent variables of the use of information technology and the use of information technology, and the dependent variable of fashion MSMEs. The results of this study are that the use of information technology and the use of information technology partially have a significant effect on the development of fashion MSMEs in the digital era.
Downloads
References
Akhmad, K. A., & Purnomo, S. (2021). Pengaruh penerapan teknologi informasi pada usaha mikro kecil dan menengah di Kota Surakarta. Sebatik, 25(1), 234–240. https://doi.org/10.46984/sebatik.v25i1.1293.
Al Farisi, S., Iqbal Fasa, M., & Suharto. (2022). Peran UMKM (Usaha Mikro Kecil Menengah) dalam meningkatkan kesejahteraan masyarakat. Jurnal Dinamika Ekonomi Syariah, 9(1), 73–84. https://doi.org/10.53429/jdes.v9ino.1.307.
Ayodyadana, H., Orvala, M., Mufqi, A., & Haqiqi, I. (2024). Manajemen strategi pada UMKM fashion di era digitalisasi menggunakan analisis SWOT. 84–101.
Berlilana, B., Utami, R., & Baihaqi, W. M. (2020). Pengaruh teknologi informasi revolusi industri 4.0 terhadap perkembangan UMKM sektor industri pengolahan. Matrix: Jurnal Manajemen Teknologi Dan Informatika, 10(3), 87–93. https://doi.org/10.31940/matrix.v10i3.1930.
Dewita, T. A., Islam, P. E., Dan, E., Islam, B., Prodi, T. B., & Islam, E. (2023). Peran teknologi informasi terhadap pengembangan UMKM fashion di era digital. Jurnal Komunikasi, 1(4), 195–203.
Farina, K., & Opti, S. (2023). Pengaruh pemanfaatan sistem informasi akuntansi dan penggunaan teknologi informasi terhadap kinerja UMKM. Jesya, 6(1), 704–713. https://doi.org/10.36778/jesya.v6i1.1007.
Husaini, M. (2014). Pemanfaatan teknologi informasi dalam bidang pendidikan (E-education). Jurnal Mikrotik, 2(1), 1–5.
Jansen, C. F., Morasa, J., & Wangkar, A. (2018). Pengaruh penggunaan teknologi informasi dan keahlian pemakai terhadap kualitas informasi akuntansi (Studi empiris pada pemerintah Kabupaten Minahasa Selatan). Going Concern: Jurnal Riset Akuntansi, 13(04), 63–71. https://doi.org/10.32400/gc.13.03.19994.2018.
Jie, B., Eric, E., Mervyn, D., Anggrianto, V., & Kelvin, K. (2023). Pemanfaatan dan dampak penggunaan teknologi informasi pada bidang sosial. Journal of Information System and Technology, 4(2), 392–397. https://doi.org/10.37253/joint.v4i2.6298.
Muzzaki, M. H., Susilo, H., & Yuniarto, S. R. (2019). Pengaruh penggunaan teknologi informasi terhadap kinerja karyawan (Studi pada karyawan PT. Telkom Pusat Divisi Regional V Surabaya). Jurnal Administrasi Bisnis (JAB), 39(2), 169–175.
Octiva, C. S., Haes, P. E., Fajri, T. I., Eldo, H., & Hakim, M. L. (2024). Implementasi teknologi informasi pada UMKM: Tantangan dan peluang. Jurnal Minfo Polgan, 13(1), 815–821. https://doi.org/10.33395/jmp.v13i1.13823.
Rahmayanti, P. L. D., & Pratiwi, K. A. (2023). Pengembangan keunggulan bersaing UMKM sektor fashion di Kota Denpasar berbasis digitalisasi dan kapabilitas inovasi: Peran mediasi organizational agility. Ekuitas: Jurnal Pendidikan Ekonomi, 11(2), 315–325. https://doi.org/10.23887/ekuitas.v11i2.69035.
Rozinah, S., & Meiriki, A. (2020). Pemanfaatan digital marketing pada usaha mikro kecil dan menengah (UMKM) di Kota Tangerang Selatan. Jurnal Doktor Manajemen (JDM), 3(2), 134. https://doi.org/10.22441/jdm.v3i2.10573.
Sarfiah, S., Atmaja, H., & Verawati, D. (2019). UMKM sebagai pilar membangun ekonomi bangsa. Jurnal REP (Riset Ekonomi Pembangunan), 4(2), 1–189. https://doi.org/10.31002/rep.v4i2.1952.
Sheep, B., Digitalisasi, E., Sulas, L. A., & Aprianto, R. (2024). Penerapan strategi digital marketing pada produk fashion. Prosiding Seminar Nasional Teknologi Inovasi dan Kolaborasi Disiplin Ilmu, 1(1), 141–146.
Sri Maharsi. (2000). Pengaruh perkembangan teknologi informasi terhadap bidang akuntansi manajemen. Jurnal Akuntansi Dan Keuangan, 2(2), 127–137. https://doi.org/10.9744/jak.2.2.pp.127-137
Utama, I. D. (2019). Analisis strategi pemasaran pada usaha mikro kecil dan menengah (UMKM) pada era digital di Kota Bandung. EQUILIBRIUM: Jurnal Ilmiah Ekonomi Dan Pembelajarannya, 7(1), 1. https://doi.org/10.25273/equilibrium.v7i1.3829.
Widiaswari, R. R., Kerja, P., Jawab, T., & Performance, W. (2021). Evaluasi kinerja pegawai. Evaluation of Employee Performance at Barito Kuala District, 5(2), 81–98. https://doi.org/10.35722/pubbis.
Windusancono, B. A. (2021). Upaya percepatan pertumbuhan usaha mikro kecil dan menengah (UMKM) di Indonesia. MIMBAR ADMINISTRASI FISIP UNTAG Semarang, 18(2), 32. https://doi.org/10.56444/mia.v18i2.2528.
Zakaria, I. H., & Leiwakabessy, T. F. F. (2020). Pengaruh penggunaan teknologi informasi, kemampuan berkomunikasi interpersonal, dan gaya kepemimpinan terhadap kinerja karyawan (Studi empiris pada bank syariah di Kota Ambon). Jurnal Akuntansi: Transparansi Dan Akuntabilitas, 8(2), 117–126. https://doi.org/10.35508/jak.v8i2.2873.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Kartika Sari
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
1. Copyright Retention and Open Access License
Authors retain copyright of their work and grant the journal non-exclusive right of first publication under the Creative Commons Attribution 4.0 International License (CC BY 4.0).
This license allows unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
2. Rights Granted Under CC BY 4.0
Under this license, readers are free to:
- Share — copy and redistribute the material in any medium or format
- Adapt — remix, transform, and build upon the material for any purpose, including commercial use
- No additional restrictions — the licensor cannot revoke these freedoms as long as license terms are followed
3. Attribution Requirements
All uses must include:
- Proper citation of the original work
- Link to the Creative Commons license
- Indication if changes were made to the original work
- No suggestion that the licensor endorses the user or their use
4. Additional Distribution Rights
Authors may:
- Deposit the published version in institutional repositories
- Share through academic social networks
- Include in books, monographs, or other publications
- Post on personal or institutional websites
Requirement: All additional distributions must maintain the CC BY 4.0 license and proper attribution.
5. Self-Archiving and Pre-Print Sharing
Authors are encouraged to:
- Share pre-prints and post-prints online
- Deposit in subject-specific repositories (e.g., arXiv, bioRxiv)
- Engage in scholarly communication throughout the publication process
6. Open Access Commitment
This journal provides immediate open access to all content, supporting the global exchange of knowledge without financial, legal, or technical barriers.
