Published: 2023-02-07
The Role of Perceived Ease of Use, Trust and Perceived Usefulness on Intention to Use Customer of Tix Id
DOI: 10.35870/jemsi.v9i1.920
Kartika Sari, Sherry Adelia, Ni Made Yusmini, Hasmidar, Agus Nurofik
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Kartika Sari:
Gunadarma University
- Sherry Adelia: Universitas Muhammadiyah
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Ni Made Yusmini:
Universitas Mahendradatta
- Hasmidar: Sekolah Tinggi Ilmu Pertanian Yapi Bone
- Agus Nurofik: STIA Adabiah Padang
Abstract
The objectives of this study is to examine the influence of perceived ease of use, trust and perceived usefulness toward intention to use of customer of Tix Id. This study is using a quantitative approach because the data used is in the form of numbers and was calculated using statistical methods. This study aims to analyze the causal relationship between perceived usefulness, perceived ease of use, and trust and the dependent variable, namely, the intention to use Dana in Tix Id. In order to focus more on the research being conducted, the scope of the research is focused only on users who are in South Jakarta and South Tangerang from March to August 2022. Result of this study is perceived usefulness in terms of saving time and money when purchasing a product or service has no effect on intention to use. Perceived ease of use, related to the ease of learning, understanding, and clarity in using a technology and making it easier for technology to do what users want it to do, has a significant positive influence on intention to use.
Keywords
perceived usefulness; perceived ease of use; trust; technology
Article Information
This article has been peer-reviewed and published in the JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi). The content is available under the terms of the Creative Commons Attribution 4.0 International License.
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Issue: Vol. 9 No. 1 (2023)
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Section: Articles
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Published: 2023-02-07
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License: CC BY 4.0
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Copyright: © 2023 Authors
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DOI: 10.35870/jemsi.v9i1.920
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