Published: 2024-07-24

Pengaruh Motivasi Investasi, Pengetahuan Investasi, dan Media Sosial Terhadap Minat Investasi Pasar Modal Pada Mahasiswa

DOI: 10.35870/emt.v8i3.2913

Victor Devin Santoso, Noer Sasongko
  • Victor Devin Santoso: Universitas Muhammadiyah Surakarta
  • Noer Sasongko: Universitas Muhammadiyah Surakarta
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Abstract

This study aims to examine the effect of investment motivation, investment knowledge, and social media on capital market investment interest in students. The type of research used is quantitative causality. The population used in this study are students of the Faculty of Economics and Business, University of Muhammadiyah Surakarta semester 6, semester 8, and semester 10 with a total of 3001 students. The technique used in this study is Purposive Sampling. The Data used is primary data data in the form of responses obtained through questionnaires distributed to respondents. The data analysis technique used in this study is multiple linear regression analysis. The results of this study showed that investment motivation, investment knowledge and social media affect investment interest.

Keywords

Investment Knowledge; Social Media; Investment Interest

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How to Cite

Santoso, V. D., & Sasongko, N. (2024). Pengaruh Motivasi Investasi, Pengetahuan Investasi, dan Media Sosial Terhadap Minat Investasi Pasar Modal Pada Mahasiswa. Jurnal EMT KITA, 8(3), 1182-1192. https://doi.org/10.35870/emt.v8i3.2913
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This article has been peer-reviewed and published in the Jurnal EMT KITA. The content is available under the terms of the Creative Commons Attribution 4.0 International License.

  • Issue: Vol. 8 No. 3 (2024)

  • Section: Articles

  • Published: 2024-07-24

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Author Biographies
Victor Devin Santoso, , Universitas Muhammadiyah Surakarta
Google Scholar ResearchGate ORCID

Program Studi Akuntansi, Universitas Muhammadiyah Surakarta, Kabupaten Sukoharjo, Provinsi Jawa Tengah, Indonesia

Noer Sasongko, , Universitas Muhammadiyah Surakarta
Google Scholar ResearchGate ORCID

Program Studi Akuntansi, Universitas Muhammadiyah Surakarta, Kabupaten Sukoharjo, Provinsi Jawa Tengah, Indonesia

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