Published: 2025-06-01
Fintech Peer to Peer Lending: Determinan dari Intensi Penggunaan Kembali
DOI: 10.35870/jemsi.v11i3.4175
Ratna Dewi Kusumawati, Apriani Simatupang, Mahsun, Husnul Muamilah, Tia Rahmatika
- Ratna Dewi Kusumawati: Politeknik Negeri Balikpapan
- Apriani Simatupang: Universitas Pelita Harapan
- Mahsun: Politeknik Negeri Balikpapan
- Husnul Muamilah: Politeknik Negeri Balikpapan
- Tia Rahmatika: Politeknik Negeri Balikpapan
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Abstract
This study was conducted with carefully to show the result of the influence of some selected factors to the intention to reuse P2P lending by former borrowers. The selected factors are trust, ubiquity, and perceived usefulness. The background of this study is due to phenomenon of the drastic decline of P2P lending platform providers in recent years. The amount of data collected and can be processed through the distribution of questionnaires to the respondent is 123. The results show that ubiquity and perceived usefulness variable significantly affect intention to reuse P2P lending variable, but trust has no significant influence to the intention to reuse P2P lending. The rest, the F test conducted indicate that the variables of trust, ubiquity, and perceived usefulness simultaneously affect intention to reuse P2P lending.
Keywords
Fintech; P2P Lending; Intention To Reuse; Trust; Ubiquity; Perceived Usefulness
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Article Information
This article has been peer-reviewed and published in the JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi). The content is available under the terms of the Creative Commons Attribution 4.0 International License.
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Issue: Vol. 11 No. 3 (2025)
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Section: Articles
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Published: 2025-06-01
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License: CC BY 4.0
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Copyright: © 2025 Authors
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DOI: 10.35870/jemsi.v11i3.4175
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Ratna Dewi Kusumawati, Politeknik Negeri Balikpapan
Program Studi Bisnis, Politeknik Negeri Balikpapan, Kalimantan Timur, Indonesia.
Apriani Simatupang, Universitas Pelita Harapan
Fakultas Ekonomi dan Bisnis, Universitas Pelita Harapan, Banten, Indonesia.
Mahsun, Politeknik Negeri Balikpapan
Program Studi Bisnis, Politeknik Negeri Balikpapan, Kalimantan Timur, Indonesia.
Husnul Muamilah, Politeknik Negeri Balikpapan
Program Studi Bisnis, Politeknik Negeri Balikpapan, Kalimantan Timur, Indonesia.
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