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Keywords: "Green Brand Image"

Pengaruh Green product, Green Price dan Green Brand Image Terhadap Keputusan Pembelian Produk Galon Le Minerale

Authors: Salma Novita Ulya, Diana Aqmala

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Salma Novita Ulya: Universitas Dian Nuswantoro
Diana Aqmala: Universitas Dian Nuswantoro
Pages: 409-420
DOI:  10.35870/emt.v8i1.2146
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Pengaruh Persepsi Green Product, Advertising Appeal, dan Price terhadap Repurchase Intention pada Konsumen Masker Wajah Sariayu di Kota Cimahi

Authors: Herlina Octaviani, Faizal Fardhani Sigarlaki

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Herlina Octaviani: Universitas Jenderal Achmad Yani
Faizal Fardhani Sigarlaki: Universitas Jenderal Achmad Yani
Pages: 75-86
DOI:  10.35870/emt.v10i1.5295
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