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Keywords: "Emotional Marketing, Brand Image, Proses Keputusan Pembelian"

Pengaruh Emotional Marketing dan Brand Image Terhadap Proses Keputusan Pembelian Produk KKV Di Palembang Indah Mall

Authors: Tiara Yuniar, Hamid Halin, Siti Komariah Hildayanti

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Tiara Yuniar: Universitas Indo Global Mandiri Palembang
Hamid Halin: Universitas Indo Global Mandiri Palembang
Siti Komariah Hildayanti: Universitas Indo Global Mandiri Palembang
Pages: 3209-3218
DOI:  10.35870/jemsi.v10i6.3317
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