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Keywords: "Consumer Reviews"

Pengaruh Rating dan Online Customer Review Terhadap Keputusan Pembelian Secara Online Pada Marketplace Shopee

Authors: Geta Ambartiasari, Zulfan Yusuf, Kasmaniar, Sarboini, Saiful Amri

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Geta Ambartiasari: Universitas Serambi Mekkah
Zulfan Yusuf: Universitas Serambi Mekkah
Kasmaniar: Universitas Serambi Mekkah
Sarboini: Universitas Serambi Mekkah
Saiful Amri: Universitas Serambi Mekkah
Pages: 1345-1351
DOI:  10.35870/jemsi.v11i3.4094
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Influencer Review, Price Perception, and Brand Image on Purchase Intention of Somethinc Skincare on TikTok: The Moderating Role of Trust

Authors: Lola Kalista, Juniwati Juniwati, Bintoro Bagus Purmono, Ramadania Ramadania, Barkah Barkah

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Lola Kalista: Universitas Tanjungpura Pontianak
Juniwati Juniwati: Universitas Tanjungpura Pontianak
Bintoro Bagus Purmono: Universitas Tanjungpura Pontianak
Ramadania Ramadania: Universitas Tanjungpura Pontianak
Barkah Barkah: Universitas Tanjungpura Pontianak
Pages: 2440-2451
DOI:  10.35870/jemsi.v12i3.6402
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Pengaruh Digital Marketing, Electronic Word Of Mouth, dan Customer Satisfaction Terhadap Keputusan Pembelian Jasa Nail Art Pada D’Nails & Lash Studio di Kota Batam

Authors: Elaine Elaine, Alice Erni Husein

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Elaine Elaine: Universitas Putera Batam
Alice Erni Husein: Universitas Putera Batam
Pages: 1393-1403
DOI:  10.35870/jemsi.v12i2.6203
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The Role of Country Perceived Image And Review of Beauty Vlogger on Consumer Purchase Intention of Cosmetic Products

Authors: Luh Komang Candra Dewi, Ni Luh Kardini, Yunidyawati Azlina, Tengku Kespandiar, Eka Kurnia Saputra

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Luh Komang Candra Dewi: Universitas Triatma Mulya
Ni Luh Kardini: Universitas Mahendradatta
Yunidyawati Azlina: Universitas Bina Sarana Informatika
Tengku Kespandiar: Politeknik Negeri Bengkalis
Eka Kurnia Saputra: STIE Pembangunan Tanjungpinang
Pages: 246-250
DOI:  10.35870/jemsi.v9i2.954
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Overclaim Clarification: The Influence Of Perceived Risk And Online Customer Review On Repurchase Intention Through Brand Trust In The Originote

Authors: Livia Deviana, Heriyadi Heriyadi, Bintoro Bagus Purmono, Wenny Pebrianti, Ahmadi Ahmadi

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Livia Deviana: Universitas Tanjungpura Pontianak
Heriyadi Heriyadi: Universitas Tanjungpura Pontianak
Bintoro Bagus Purmono: Universitas Tanjungpura Pontianak
Wenny Pebrianti: Universitas Tanjungpura Pontianak
Ahmadi Ahmadi: Universitas Tanjungpura Pontianak
Pages: 2563-2574
DOI:  10.35870/jemsi.v12i3.6490
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Pengaruh Persepsi Kualitas Produk, Online Customer Review dan Online Customer Rating Terhadap Minat Beli Konsumen pada Skincare Daviena di E-Commerce Tiktok Shop

Authors: Tria Minarti, Siti Sarah

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Tria Minarti: Universitas Indonesia Membangun
Siti Sarah: Universitas Indonesia Membangun
Pages: 2987-3000
DOI:  10.35870/jemsi.v11i4.4822
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The Effect of E-WOM, Trust, and Website Quality on Consumers Purchase Intention at The Spa Secret in Batam City

Authors: Stephanie Stephanie, Inda Sukati

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Stephanie Stephanie: Putera Batam University
Inda Sukati: Putera Batam University
Pages: 1826-1836
DOI:  10.35870/jemsi.v12i2.6340
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