Main Content
Lembaga Kita Journal Portal

Abstract

This research aims to analyze whether the Bobilu Bola-Bola Ubi Lumer business is feasible or not to be developed. Business feasibility studies provide benefits for measuring and knowing whether a business is feasible or not. Business feasibility studies really help business people to know whether the business they are running is successful or profitable. The research method used is a qualitative approach with descriptive methods, data collected comes from scientific journals and websites. The analysis focuses on 5 (five) aspects of the business feasibility study, namely market and marketing aspects, technical/operational aspects, management/organizational aspects, financial aspects, and environmental impact aspects. The research results show that the Bobilu Bola-Bola Lumer Yam business has good profit potential with low production costs and stable market demand. By using the Net Present Value (NPV), Payback Period (PP), Profitability Index (PI) and Internal Rate of Return (IRR) methods, the Lumbered Sweet Potato Balls business was declared feasible to run.

Keywords

Business Feasibility Study, Five aspects, Melted Sweet Potato Balls

How to Cite

Citation Format
Dewi, R., Saepuloh, A., & Perwito, P. (2025). Analisis Studi Kelayakan Bisnis Pada Usaha Bobilu Bola-Bola Ubi Lumer. LANCAH: Jurnal Inovasi Dan Tren, 3(1), 89~102. https://doi.org/10.35870/ljit.v3i1.3741

References

9 References
  • Ariffianti, I., & Nuada, I. W. (2024). Analisis Kelayakan Bisnis Pada Pengembangan UMKM Usaha Tempe Kobe Panda. Open Journal Systems, 3169-3176.
  • Artiningsih, D. W. (2019). Studi Kelayakan Bisnis. Surabaya: PT. Muara Karya.
  • Berliani, D. N., & Abadi, M. T. (2023). Analisis Studi Kelayakan Bisnis Pada Usaha Keripik Singkong (Studi Kasus Usaha Keripik Singkong S3 Di Kecamatan Sragi Kabupaten Pekalongan). Business and Management Journal, 60-68.
  • Fardillah, F., & Zahrowain, M. Y. (2023). Studi Kelayakan Bisnis Umkm Kota Tangerang (Studi Kasus Usaha Soto Daging Sapi “Mbah Man” Kondang Rasa). Journal Industrial Manufacturing, 157-166.
  • Haq, N. S., Yunita, T., Sayeti, A. B., & Prasetyo, R. B. (2023). Analisis Swot PadaUmkm Bola Ubi Lumer Crispy Dalam Meningkatkan Strategi Dan Daya Saing. Jurnal Ilmiah Wahana Pendidikan, 444-453.
  • Ilham, W. (2023). Analisis Studi Kelayakan Bisnis Dalam Pengembangan UMKM Kota Batam Pada Usaha Bunbun Cookies And Cakes. Jurnal Mata Pariwisata, 58-66.
  • Ma’rifah, A. R., A, M. R., Alamsyah, S., & Oktaviany, M. (2023). Analisis Studi Kelayakan Bisnis Syariah Pada Usaha Kuliner Risol Mayo. Media Riset Bisnis Ekonomi Sains dan Terapan, 61-69.
  • Sahara, S., & Nasution, S. (2024). Analisis Studi Kelayakan Bisnis UMKM Gerobak Chicken Steak Dalam Mengekspansi Usaha di Kecamatan Medan Perjuangan. Jurnal Manajemen Akuntansi (JUMSI), 219-229 .
  • Sutardi, A., Razmayanti, A. R., Rizki, M. P., Syaifullah, R., Priyadi, S. A., & Dianti, Y. S. (2024). Analisis Kelayakan Bisnis Pada UMKMMie Ngonah. Jurnal Manajemen Riset Inovasi (MRI), 223-234.

Author Biographies

Rosiana Dewi, Muhammadiyah Bandung University

Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Bandung, Indonesia

Asep Saepuloh, Muhammadiyah Bandung University

Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Bandung, Indonesia

Perwito Perwito, Muhammadiyah Bandung University

Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Bandung, Indonesia

License

Copyright (c) 2025 Rosiana Dewi, Asep Saepuloh, Perwito Perwito

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

This is an open-access journal distributed under the Creative Commons Attribution 4.0 International License (CC BY 4.0), which permits unrestricted use, distribution, reproduction, and adaptation in any medium (even commercially), provided appropriate credit is given to the original author(s), a link to the license is provided, and any changes made are indicated. Authors retain copyright without restrictions and grant the journal the right of first publication as well as non-exclusive publishing rights for archiving, indexing, and scholarly dissemination.

Downloads

OJS UsageStats Plugin
Download data is not yet available.

Most read articles by the same author(s)

Contrimetric

Recommended Articles