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Keywords: "e-service quality, product prices, promotions, consumer satisfaction, customer loyalty."

The Effect of Promotion, E-Service Quality and Price on Customer Satisfaction and Its Implication on Loyalty of Tokopedia Customers

Authors: Frans Sudirjo, Vivid Violin, Akmal Abdullah, Ifadhila, Muhammad Subhan Iswahyudi

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Frans Sudirjo: Universitas 17 Agustus 1945 Semarang
Vivid Violin: Politeknik Maritim AMI Makassar
Akmal Abdullah: Politeknik Pertanian Negeri Pangkep
Ifadhila: Politeknik Pertanian Negeri Pangkajene
Muhammad Subhan Iswahyudi: ICTCS-Indonesian Center for Team Coaching Studies
Pages: 1724-1728
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DOI:  10.35870/jemsi.v9i5.1473
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