Search Results

Keywords: "brand association"

The Comparison Analysis of Brand Association, Brand Awareness, Brand Loyalty and Perceived Quality of Two Top of Mind Camera Products

Authors: Revi Sesario, Nugroho Djati Satmoko, Errie Margery, Yusi Faizathul Octavia, Miska Irani Tarigan

View Affiliation Details
Revi Sesario: Politeknik Negeri Pontianak
Nugroho Djati Satmoko: Padjadjaran University
Errie Margery: STIE Professional Manajemen College Indonesia
Yusi Faizathul Octavia: Sekolah Tinggi Ilmu Ekonomi AMM
Miska Irani Tarigan: Universitas Katolik Santo Thomas
Pages: 388-392
DOI:  10.35870/jemsi.v9i2.1058
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Analysis of the Influence of Brand Equity Elements on Consumers Purchase Intention of Packaged Tea Products

Authors: Desman Serius Nazara, Nugroho Djati Satmoko, Bambang Surahman, Sutrisno, Uli Wildan Nuryanto

View Affiliation Details
Desman Serius Nazara: Akademi Kebidanan Harapan Keluarga
Nugroho Djati Satmoko: Padjadjaran University
Bambang Surahman: Universitas Gajah Putih
Sutrisno: Universitas PGRI Semarang
Uli Wildan Nuryanto: Universitas Bina Bangsa
Pages: 290-295
DOI:  10.35870/jemsi.v9i2.1032
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Analysis Of The Influence Of Brand Association, Experiental Marketing And Brand Trust On Consumer Loyalty For National Digital Game Products

Authors: Bahtiar Efendi, Zunan Setiawan, Lalang Saksono, Silvia Ekasari, Musran Munizu

View Affiliation Details
Bahtiar Efendi: Universitas Sains Al-Qur'an
Zunan Setiawan: Universitas Ahmad Dahlan
Lalang Saksono: Universitas Islam Djakarta
Silvia Ekasari: STIE Manajemen Bisnis Indonesia
Musran Munizu: Hasanuddin University
Pages: 2653-2658
DOI:  10.35870/jemsi.v9i6.1710
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
1 - 3 of 3 items