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Keywords: "Green Skincare"

The Mediating Role of Purchase Intention on Green Skincare Purchase Behavior

Authors: Aisyah Rara Fauzia, Fredianaika Istanti

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Aisyah Rara Fauzia: Universitas Negeri Semarang
Fredianaika Istanti: Universitas Negeri Semarang
Pages: 3058-3070
DOI:  10.35870/jemsi.v12i3.6795
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Pengaruh Green Marketing Terhadap Minat Pembelian Ms Glow For Men di Surakarta Dengan Ewom Sebagai Variabel Mediasi

Authors: Fikri Haikal Ramadhani Mubarok, Muhammad Sholahuddin

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Fikri Haikal Ramadhani Mubarok: Universitas Muhammadiyah Surakarta
Muhammad Sholahuddin : Universitas Muhammadiyah Surakarta
Pages: 461-472
DOI:  10.35870/jemsi.v9i2.1063
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