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Keywords: "Choice Decision"

Mekanisme Pengambilan Keputusan Calon Mahasiswa melalui Ulasan Online: Peran Rute Sentral dan Rute Periferal

Authors: Soraya Asnusa, Herlina Herlina, Bandarsyah Bandarsyah

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Soraya Asnusa: Institut Informatika Dan Bisnis Darmajaya
Herlina Herlina: Institut Informatika Dan Bisnis Darmajaya
Bandarsyah Bandarsyah: Institut Informatika Dan Bisnis Darmajaya
Pages: 3586-3597
DOI:  10.35870/jemsi.v12i4.6664
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Analysis Of The Influence Of Brand Equity And Social Media On Revisit Decision With Intention To Revisit As A Mediation Variable In Yarsi Teeth And Mouth Hospital

Authors: Ilham Arief, Muslikh Muslikh, Hulmansyah

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Ilham Arief: Yarsi University
Muslikh Muslikh: Yarsi University
Hulmansyah : Yarsi University
Pages: 1165-1170
DOI:  10.35870/jemsi.v10i2.2293
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The Influence Of Marketing Mix And Brand Awareness On Banking Customers' Interest In Using Home Ownership Credit Services

Authors: Frans Sudirjo, Wahyu Anugrah Manippi, Flora Grace Putrianti, Ratu Nadya Wahyuningratna, Muhammad Syafral

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Frans Sudirjo: Universitas 17 Agustus 1945 Semarang
Wahyu Anugrah Manippi: Institut Turatea Indonesia
Flora Grace Putrianti: University of Sarjanawiyata Tamansiswa
Ratu Nadya Wahyuningratna: Universitas Pembangunan Nasional Veteran
Muhammad Syafral: Universitas Esa Unggul
Pages: 794-800
DOI:  10.35870/jemsi.v10i2.2379
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Abstract
Peran Social Media Marketing Dalam Hubungan Kepercayaan Merek Terhadap Keputusan Pembelian Sepeda Motor Yamaha Pada Gen-Z di Sekayam Sanggau

Authors: Mesyias Akren Tindo, Pasifikus Maisirata

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Mesyias Akren Tindo: Universitas Widya Dharma Pontianak
Pasifikus Maisirata: Universitas Widya Dharma Pontianak
Pages: 5838-5846
DOI:  10.35870/jemsi.v11i6.5507
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Factors that Influence Student's Decisions in Choosing a Management Study Program at Buana Perjuangan University Karawang (Case Study of Students Class of 2023)

Authors: Yeni Fajrin, Vidya Arisandi, Neni Sumarni, Surya Rahmat Abdilah, Imelda Nova Nandini

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Yeni Fajrin: University of Buana Perjuangan Karawang
Vidya Arisandi: University of Buana Perjuangan
Neni Sumarni: University of Buana Perjuangan
Surya Rahmat Abdilah: University of Buana Perjuangan
Imelda Nova Nandini: University of Buana Perjuangan
Pages: 230-238
DOI:  10.35870/jemsi.v11i1.3560
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