Search Results

Keywords: "Social influence"

A Global Bibliometric Analysis of Consumer Susceptibility to Interpersonal Influence Research: Trends, Themes, and Intellectual Structure (1992–2025)

Authors: Audita Sarashanty Aisha, Tony Wijaya

View Affiliation Details
Audita Sarashanty Aisha: Universitas Negeri Yogyakarta
Tony Wijaya: Universitas Negeri Yogyakarta
Pages: 725-732
DOI:  10.35870/ijmsit.v6i1.7108
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Influence of Information Technology and The Use of Social Media on Employee Performance at Diskominfo-SP in Utara Luwu District

Authors: Amedia, Adil Basir, Sofyan Syamsuddin

View Affiliation Details
Amedia: Universitas Muhammadiyah Palopo
Adil Basir: Universitas Muhammadiyah Palopo
Sofyan Syamsuddin: Universitas Muhammadiyah Palopo
Pages: 56-63
DOI:  10.35870/ijmsit.v4i1.1921
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Analysis of the Effect of Entrepreneurship Education on Entrepreneurial Intentions with Entrepreneurial Motivation and Opportunity Recognition as Intervening Variables

Authors: Rika Yuliana, Soepatini

View Affiliation Details
Rika Yuliana: Universitas Muhammadiyah Surakarta
Soepatini: Universitas Muhammadiyah Surakarta
Pages: 148-154
DOI:  10.35870/ijmsit.v4i1.2638
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Influence of Financial Aspects, Human Resource (HR) Competence, and Product Innovation on the Performance of Micro, Small, and Medium Enterprises (MSMEs) in Menteng District

Authors: Melisa Riswania, Mohamad Lutfi

View Affiliation Details
Melisa Riswania: Universitas Teknologi Muhammadiyah Jakarta
Mohamad Lutfi: Universitas Teknologi Muhammadiyah Jakarta
Pages: 234-245
DOI:  10.35870/ijmsit.v6i1.6727
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Mediation of Purchase Interest: The Influence of Price, Product Quality and Social Media Promotion on The Purchase Decision of AMDK in Bondowoso Regency

Authors: Rolis Wikarsono, Budi Santoso, Nurul Qomariah

View Affiliation Details
Rolis Wikarsono: Universitas Muhammadiyah Jember
Budi Santoso: Universitas Muhammadiyah Jember
Nurul Qomariah: Universitas Muhammadiyah Jember
Pages: 544-559
DOI:  10.35870/ijmsit.v6i1.7051
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Influence of Social Media Marketing, Online Customer Review, and E-SERVQUAL to Purchase Decision through Trust (Bekam Therapy Center Jember)

Authors: Anindya Restu Permana, Toni Herlambang, Abadi Sanosra, Nursaid

View Affiliation Details
Anindya Restu Permana: Universitas Muhammadiyah Jember
Toni Herlambang: Universitas Muhammadiyah Jember
Abadi Sanosra: Universitas Muhammadiyah Jember
Nursaid: Universitas Muhammadiyah Jember
Pages: 257-267
DOI:  10.35870/ijmsit.v4i2.2922
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Impact of Social Media Marketing on Brand Loyalty: The Role of Brand Trust and Brand Equity as Mediating Variables

Authors: Sutomo, Sumardi, Lesna Purnawan, Unes Juhaeni

View Affiliation Details
Sutomo: Universitas Tangerang Raya
Sumardi: Universitas Tangerang Raya
Lesna Purnawan: Universitas Tangerang Raya
Unes Juhaeni: Universitas Tangerang Raya
Pages: 386-395
DOI:  10.35870/ijmsit.v5i2.5651
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Purchase Intention on Instagram: The Roles of Digital Pricing Strategy, Social Media Engagement, and Perceived Value

Authors: Syahdan Muhada Assyaf, Ahmad Risman, Rita Zunarti

View Affiliation Details
Syahdan Muhada Assyaf: Universitas Muhammadiyah Muara Bungo
Ahmad Risman: Universitas Muhammadiyah Muara Bungo
Rita Zunarti: Universitas Muhammadiyah Muara Bungo
Pages: 677-685
DOI:  10.35870/ijmsit.v6i1.7255
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Effect of Social Commerce Platforms and Perceived Product Quality on Product Sales Growth, Moderated by Digital Promotional Strategies: A Case Study at Zahra Store in Tebo Regency, Jambi Province

Authors: Chairunnisa Azzahra, Vivi Yosefri Yanti, Rita Zunarti

View Affiliation Details
Chairunnisa Azzahra: Universitas Muhammadiyah Muara Bungo
Vivi Yosefri Yanti: Universitas Muhammadiyah Muara Bungo
Rita Zunarti: Universitas Muhammadiyah Muara Bungo
Pages: 686-697
DOI:  10.35870/ijmsit.v6i1.7258
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Influence of Lecturers' Digital Leadership to Digital Competence of Students at Kurnia Jaya Persada University

Authors: Ririn Ayuandira, Irmawati, Farhan Ramadan

View Affiliation Details
Ririn Ayuandira: Universitas Kurnia Jaya Persada
Irmawati: Universitas Kurnia Jaya Persada
Farhan Ramadan: Universitas Kurnia Jaya Persada
Pages: 118-124
DOI:  10.35870/ijmsit.v6i1.6644
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Push, Pull, And Mooring Effects on Gen Z’s Switching Intention in TikTok Shop

Authors: Putri Shandy Nur Cahyani, Ralina Transistari

View Affiliation Details
Putri Shandy Nur Cahyani: Sekolah Tinggi Ilmu Manajemen YKPN
Ralina Transistari: Sekolah Tinggi Ilmu Manajemen YKPN
Pages: 416-427
DOI:  10.35870/ijmsit.v6i1.6769
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Understanding Impluse Buying in Tiktok Shop: An Investigation into Hedonic and Utilitarian Browsing in Indonesia

Authors: Gezha Meisya Azzahra, Anton Agus Setyawan

View Affiliation Details
Gezha Meisya Azzahra: Universitas Muhammadiyah Surakarta
Anton Agus Setyawan: Universitas Muhammadiyah Surakarta
Pages: 175-182
DOI:  10.35870/ijmsit.v5i1.3801
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Analysis of the Influence of Digital Marketing Strategies on Customer Loyalty in the Tiktok E-Commerce Industry

Authors: Yayuk Pratiwi Seran, Ririn Ayuandira, Hendriawan Patadungan, Rima Yanti, Asti

View Affiliation Details
Yayuk Pratiwi Seran: Universitas Kurnia Jaya Persada
Ririn Ayuandira: Universitas Kurnia Jaya Persada
Hendriawan Patadungan: Universitas Kurnia Jaya Persada
Rima Yanti: Universitas Kurnia Jaya Persada
Asti: Universitas Kurnia Jaya Persada
Pages: 356-361
DOI:  10.35870/ijmsit.v5i2.4642
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Effect of CSR Activities on Purchase Intention: The Mediating Role of Brand Image and Corporate Image on UNIQLO

Authors: Rizki Juwita Sari, Anton Agus Setyawan

View Affiliation Details
Rizki Juwita Sari: Universitas Muhammadiyah Surakarta
Anton Agus Setyawan: Universitas Muhammadiyah Surakarta
Pages: 167-174
DOI:  10.35870/ijmsit.v5i1.3800
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Influence of Budget Participation and Organizational Commitment to the Performance of Regional Government Apparatus

Authors: Sri Dewi Anggadini, Lupi Wulansari, Sari Damayanti

View Affiliation Details
Sri Dewi Anggadini: Indonesia Computer University
Lupi Wulansari: Indonesia Computer University
Sari Damayanti: Institut Agama Islam Shalahuddin Al-Ayyubi
Pages: 6 - 19
DOI:  10.35870/ijmsit.v1i2.270
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Effect of Work Environment, Career Development, and Incentives on Employee Job Satisfaction at PT XYZ

Authors: Yulia Dwi Lestari, Mohamad Lutfi, Mochamad Rizal

View Affiliation Details
Yulia Dwi Lestari: Universitas Teknologi Muhammadiyah Jakarta
Mohamad Lutfi: Universitas Teknologi Muhammadiyah Jakarta
Mochamad Rizal: Universitas Teknologi Muhammadiyah Jakarta
Pages: 188-200
DOI:  10.35870/ijmsit.v6i1.6669
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Assessing Future Purchase Intentions in E-Commerce: An Empirical Study on Digital Consumers

Authors: Rorlen, Margarita Ekadjaja, Christiandinata Tjandra Bravo

View Affiliation Details
Rorlen: Universitas Tarumanagara
Margarita Ekadjaja: Universitas Tarumanagara
Christiandinata Tjandra Bravo: Universitas Tarumanagara
Pages: 288-294
DOI:  10.35870/ijmsit.v5i2.4736
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Exploring Key Determinants of Customer Satisfaction and Loyalty: Strategies for Business Sustainability in the Modern Era

Authors: Nany Budi Hardjayanti, Amirah Andika Rifdayanti , Satrya Bayu irawan

View Affiliation Details
Nany Budi Hardjayanti: Universitas Nani Bili Nusantara Sorong
Amirah Andika Rifdayanti : Raden Fatah State Islamic University Palembang
Satrya Bayu irawan: Universitas Nani Bili Nusantara Sorong
Pages: 107-115
DOI:  10.35870/ijmsit.v5i1.3781
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Human Capital Efficiency and Firm Value: Empirical Evidence on Companies Listed on the Indonesia Stock Exchange

Authors: Leni Hartati, RR. Ella Evrita H

View Affiliation Details
Leni Hartati: Universitas 17 Agustus 1945 Jakarta
RR. Ella Evrita H: Sae Indonesia Communication Academy
Pages: 537-543
DOI:  10.35870/ijmsit.v6i1.6927
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
A Dual-Factor Analysis of Impulsive Purchasing Among Fteks Students on TikTok Shop: With Positive Emotions as A Moderator

Authors: Reza Febrina Agustin, Delyardi Nur, Rita Zunarti

View Affiliation Details
Reza Febrina Agustin: Universitas Muhammadiyah Muara Bungo
Delyardi Nur: Universitas Fort de Kock
Rita Zunarti: Universitas Muhammadiyah Muara Bungo
Pages: 644-655
DOI:  10.35870/ijmsit.v6i1.7197
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Scarcity Strategies and Price Promotions in Enhancing Consumer Purchase Intensity

Authors: Rofily Putriyandari, Ali Amran, Nany Budi Hardjayanti

View Affiliation Details
Rofily Putriyandari: Universitas ARS
Ali Amran: Universitas ARS
Nany Budi Hardjayanti: University Nani Bili Nusantara
Pages: 303-310
DOI:  10.35870/ijmsit.v5i2.4817
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Impact of Online Reviews and Ratings on Consumer Purchasing Decisions on E-commerce Platforms

Authors: Rachmiani, Nabila Kintan Oktadinna, Tribowo Rachmat Fauzan

View Affiliation Details
Rachmiani: Institut Tekhnologi Sains Muhammadiyah Kolaka Utara
Nabila Kintan Oktadinna: ITB Bina Sriwijaya Palembang
Tribowo Rachmat Fauzan: Padjadjaran University
Pages: 504-515
DOI:  10.35870/ijmsit.v4i2.3373
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
Formation Process of Expectations and Satisfaction of Construction Design and Build Service in Surakarta, Indonesia: The Perspective of Construction Service Users

Authors: Mirza Mar’i Muhammad, Soepatini, Muzakar Isa

View Affiliation Details
Mirza Mar’i Muhammad: Universitas Muhammadiyah Surakarta
Soepatini: Universitas Muhammadiyah Surakarta
Muzakar Isa: Universitas Muhammadiyah Surakarta
Pages: 81-88
DOI:  10.35870/ijmsit.v4i1.2137
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
The Impact of Organizational Culture on Employee Retention and Performance in the Technology Industry: A Comparative Study

Authors: Agus Suherman, Nur Arminarahmah, Martini

View Affiliation Details
Agus Suherman: Universitas Islam Syekh-Yusuf
Nur Arminarahmah: Universitas Islam Kalimantan Muhammad Arsyad Albanjari
Martini: ITB Bina Sriwijaya Palembang
Pages: 516-526
DOI:  10.35870/ijmsit.v4i2.3405
Find this article on:
Scite Scite Dimensions Dimensions Google Scholar
Abstract
1 - 24 of 24 items