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Keywords: "Industry 5.0"

Application of Smart Technology in Marketing Strategy Development: An Overview of the Hotel Industry in Bali

Authors: Seno Hadi Saputro, Arninda, Ferdy Firmansyah, Munawir

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Seno Hadi Saputro: ISB Atma Luhur
Arninda: Universitas Muhammadiyah Pontianak
Ferdy Firmansyah: Universitas Muhammadiyah Pontianak
Munawir: Institut Teknologi dan Bisnis Muhammadiyah Bali
Pages: 217-225
DOI:  10.35870/ijmsit.v3i2.1491
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Digital Transformation and Adaptive Risk Management in Industry 4.0: A Conceptual Review of the Expanding Spectrum of Organizational Risk

Authors: Selvy Afrioza, Irvan Bernandita Primandanu

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Selvy Afrioza: Universitas Yatsi Madani
Irvan Bernandita Primandanu: Universitas Yatsi Madani
Pages: 595-608
DOI:  10.35870/ijmsit.v6i1.6871
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Digital Transformation in the Hospitality Industry: Improving Efficiency and Guest Experience

Authors: Fahmi Amirulloh Anwar, Dian Deliana, Suyamto

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Fahmi Amirulloh Anwar: Universitas Primagraha
Dian Deliana: Universitas Muhammadiyah Karanganyar
Suyamto: Universitas Muhammadiyah Karanganyar
Pages: 428-437
DOI:  10.35870/ijmsit.v4i2.3201
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Synergistic Effects of Transformational Leadership and Work Environment on Employee Performance in the Hospitality Industry in Manado

Authors: Helni Desty Yanice Lagarense, Merinda Pandowo, Genita Lumintang, Irvan Trang

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Helni Desty Yanice Lagarense: Sekolah Tinggi Ilmu Pariwisata Manado
Merinda Pandowo: Universitas Sam Ratulangi
Genita Lumintang: Universitas Sam Ratulangi
Irvan Trang: Universitas Sam Ratulangi
Pages: 789-797
DOI:  10.35870/ijmsit.v6i1.7040
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Future-Proofing AI Talent in The United States: The Role of Academia in Meeting Industry Demands

Authors: Sunish Vengathattil

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Sunish Vengathattil: Clarivate Analytics
Pages: 210-217
DOI:  10.35870/ijmsit.v5i1.3837
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The Influence of Transformational Leadership on Employee Motivation and Performance in the Banking Industry

Authors: Oliviane Oroh, Muhammad Yusuf Ariyadi, A. Fauzan Fadlan

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Oliviane Oroh: North Sulawesi University of Technology
Muhammad Yusuf Ariyadi: Universitas Muhammadiyah Karanganyar
A. Fauzan Fadlan: Universitas Tangerang Raya
Pages: 336-345
DOI:  10.35870/ijmsit.v4i2.3098
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Small Business Empowerment Strategy in the Agricultural Sector Through Digital Entrepreneurship

Authors: Adnan Achmad, Andriani Karto , Akmil Asril

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Adnan Achmad: Samudra University
Andriani Karto : Universitas Nani Bili Nusantara
Akmil Asril: Institut Teknologi dan Bisnis Muhammadiyah Bali
Pages: 326-335
DOI:  10.35870/ijmsit.v4i2.3097
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Risk Analysis in New Product Development Projects in the Technology Industry

Authors: Rachmiani, Saddam Hussaen, Enggal Sriwardiningsih

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Rachmiani: Institut Tekhnologi Sains Muhammadiyah Kolaka Utara
Saddam Hussaen: Universitas Bina Sarana Informatika
Enggal Sriwardiningsih: Universitas Bina Nusantara Jakarta
Pages: 218-227
DOI:  10.35870/ijmsit.v4i2.2901
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The Impact of Organizational Culture on Employee Retention and Performance in the Technology Industry: A Comparative Study

Authors: Agus Suherman, Nur Arminarahmah, Martini

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Agus Suherman: Universitas Islam Syekh-Yusuf
Nur Arminarahmah: Universitas Islam Kalimantan Muhammad Arsyad Albanjari
Martini: ITB Bina Sriwijaya Palembang
Pages: 516-526
DOI:  10.35870/ijmsit.v4i2.3405
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Digital Marketing Strategy in the Online Fashion Industry

Authors: Wahyu Sri Handono, Anthoneta Kopong, Muhammad Nur Madani

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Wahyu Sri Handono: Institut Teknologi dan Bisnis Muhammadiyah Bali
Anthoneta Kopong: STIE Bukit Zaitun Sorong
Muhammad Nur Madani: STMIK Widya Cipta Dharma
Pages: 119-128
DOI:  10.35870/ijmsit.v4i1.2668
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Building Sustainable Branding in the Hospitality & Tourism Industry: Integrating Corporate Identity, Social Responsibility, and Reputation

Authors: Suyamto, Dian Deliana, Sujatmiko

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Suyamto: Universitas Muhammadiyah Karanganyar
Dian Deliana: Universitas Muhammadiyah Karanganyar
Sujatmiko: Universitas Muhammadiyah Karanganyar
Pages: 279-287
DOI:  10.35870/ijmsit.v5i2.4609
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Formation Process of Expectations and Satisfaction of Construction Design and Build Service in Surakarta, Indonesia: The Perspective of Construction Service Users

Authors: Mirza Mar’i Muhammad, Soepatini, Muzakar Isa

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Mirza Mar’i Muhammad: Universitas Muhammadiyah Surakarta
Soepatini: Universitas Muhammadiyah Surakarta
Muzakar Isa: Universitas Muhammadiyah Surakarta
Pages: 81-88
DOI:  10.35870/ijmsit.v4i1.2137
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The Effect of Transformational Leadership on Team Performance on Construction Projects

Authors: Anto Purwadi

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Anto Purwadi: Sekolah Tinggi Media Komunikasi Trisakti
Pages: 129-136
DOI:  10.35870/ijmsit.v4i1.2679
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The Mediating Role of Consumer Trust in the Influence of Marketing Mix on Consumer Decisions to Stay at Bebek Cottage Sanur

Authors: Putu Ayu Nadya Pradnyagita

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Putu Ayu Nadya Pradnyagita: Institut Pariwisata Dan Bisnis Internasional
Pages: 396-410
DOI:  10.35870/ijmsit.v4i2.3140
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The Impact of Technological Innovation on Sustainability and Competitiveness in the Food and Beverage Industry Sector

Authors: Muhamad Teguh Setiadi

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Muhamad Teguh Setiadi: Universitas Primagraha
Pages: 438-449
DOI:  10.35870/ijmsit.v4i2.3208
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Intelligent Systems for Sustainable Digital Ecosystems in Fast-Food Services: Shaping Generation Z Consumption Behaviors and Environmental Outcomes

Authors: Andreas Aji Purbokusumo, M. Farid Wajdi, Muhammad Sholahuddin, Fadloli

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Andreas Aji Purbokusumo: Universitas Muhammadiyah Surakarta
M. Farid Wajdi: Universitas Muhammadiyah Surakarta
Muhammad Sholahuddin: Universitas Muhammadiyah Surakarta
Fadloli: Universitas Terbuka Surakarta
Pages: 316-330
DOI:  10.35870/ijmsit.v6i1.6808
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Cybersecurity Mesh and Edge Computing on the Analytics Platform of the Indonesian Telecommunications Industry

Authors: Fika Ulfa Widowati

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Fika Ulfa Widowati: University 17 Augustus 1945 Semarang
Pages: 183-191
DOI:  10.35870/ijmsit.v5i1.3845
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Analysis of the Influence of Digital Marketing Strategies on Customer Loyalty in the Tiktok E-Commerce Industry

Authors: Yayuk Pratiwi Seran, Ririn Ayuandira, Hendriawan Patadungan, Rima Yanti, Asti

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Yayuk Pratiwi Seran: Universitas Kurnia Jaya Persada
Ririn Ayuandira: Universitas Kurnia Jaya Persada
Hendriawan Patadungan: Universitas Kurnia Jaya Persada
Rima Yanti: Universitas Kurnia Jaya Persada
Asti: Universitas Kurnia Jaya Persada
Pages: 356-361
DOI:  10.35870/ijmsit.v5i2.4642
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Transforming the Travel Experience: A Dynamic Marketing Approach Kinarya Jaya Tour & Travel

Authors: Satrio Sudarso

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Satrio Sudarso: University of Muhammadiyah Sidoarjo
Pages: 165-174
DOI:  10.35870/ijmsit.v3i2.1411
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Abstract
Consumer Behavior in Omnichannel Retail

Authors: Aulia Uswatun Khasanah, Ilham Karin Rizkiawan, Fahman Hadi Utomo, Uli Yuniarti, Multi Sari Dewi

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Aulia Uswatun Khasanah: Universitas 'Aisyiyah Surakarta
Ilham Karin Rizkiawan: Universitas 'Aisyiyah Surakarta
Fahman Hadi Utomo: Universitas 'Aisyiyah Surakarta
Uli Yuniarti: Universitas 'Aisyiyah Surakarta
Multi Sari Dewi: Universitas 'Aisyiyah Surakarta
Pages: 245-249
DOI:  10.35870/ijmsit.v3i2.1541
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Comprehensive Analysis of the Effectiveness of Omnichannel Marketing Strategy in Increasing Sales Optimization in Companies

Authors: Sutomo

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Sutomo: Universitas Tangerang Raya
Pages: 330-338
DOI:  10.35870/ijmsit.v3i2.1603
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The Influence of Empowering Leadership and Compensation System Mediated by Employee Intrinsic Motivation on Turnover Intention at PT IMIP Bahadopi Regency Central Sulawesi

Authors: Ririn Ayuandira, Kussudyarsana, Jati Waskito, Farid Wajdi

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Ririn Ayuandira: Universitas Muhammadiyah Surakarta
Kussudyarsana: Universitas Muhammadiyah Surakarta
Jati Waskito: Universitas Muhammadiyah Surakarta
Farid Wajdi: Universitas Muhammadiyah Surakarta
Pages: 303-311
DOI:  10.35870/ijmsit.v3i2.1752
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The Influence of Live Streaming Features and Ease of Use on Purchase Intention for Muslim Fashion Products on Shopee Mediated by Consumer Trust

Authors: Nurul Muhriza, Edy Purwo Saputro, Muhammad Sholahuddin, Kussudyarsana

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Nurul Muhriza: Universitas Muhammadiyah Surakarta , Affiliation name not available
Edy Purwo Saputro: Universitas Muhammadiyah Surakarta
Muhammad Sholahuddin: Universitas Muhammadiyah Surakarta
Kussudyarsana: Universitas Muhammadiyah Surakarta
Pages: 459-470
DOI:  10.35870/ijmsit.v4i2.2931
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Factors Influencing Online Shopping Decisions in the Fashion Industry

Authors: Welly Surjono

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Welly Surjono: Universitas Sangga Buana
Pages: 297-311
DOI:  10.35870/ijmsit.v4i2.3004
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Performance Analysis of Certification Institutions of Marine and Fisheries Professions from 2019 to 2023

Authors: Imron Natsir, Eny Triastuti

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Imron Natsir: Universitas PTIQ Jakarta
Eny Triastuti: STIE Kalpataru Cibinong
Pages: 411-419
DOI:  10.35870/ijmsit.v4i2.3090
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