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The Effect of E-Perceived Price, E-Perceived Quality and E-Perceived Value on Repurchase Intention of Spotify Premium Users in The Greater Bandung Area
Authors: Valens Zhen Fabian, Leni Evangalista Marliani
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The Effect of Perceived ROI on Perceived Value and Adoption Intention
Authors: Rizki Pratama Johanis Paransa, Rr Chusnu Syarifa Diah Kusuma, Fajar Wahyu Nugroho, Kurnia Wulandari
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Online Shopping Decisions Based Perceived Ease of Use As Mediation
Authors: Sirda, Ihwan Susila, Moechammad Nasir, Soepatini
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Purchase Intention on Instagram: The Roles of Digital Pricing Strategy, Social Media Engagement, and Perceived Value
Authors: Syahdan Muhada Assyaf, Ahmad Risman, Rita Zunarti
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Bridging the Intention–Behavior Gap in Organic Food Consumption: An Integrative Systematic Review of Emotion, Green Altruism, and Psychological Distance
Authors: Ari Apriani, Setyo Riyanto, Rina Astini, Mas Wahyu Wibowo
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The Impact of Online Reviews and Ratings on Consumer Purchasing Decisions on E-commerce Platforms
Authors: Rachmiani, Nabila Kintan Oktadinna, Tribowo Rachmat Fauzan
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The Influence of Government Policies and the Berani Cerdas Program of Central Sulawesi Province on the Competence of Scholarship Recipients at Tadulako University
Authors: Fahmi Surya Abdi, Isbon Pageno, M. Nuralamsyah
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The Effect of Social Commerce Platforms and Perceived Product Quality on Product Sales Growth, Moderated by Digital Promotional Strategies: A Case Study at Zahra Store in Tebo Regency, Jambi Province
Authors: Chairunnisa Azzahra, Vivi Yosefri Yanti, Rita Zunarti
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SLR Review of the Identification and Dynamics of Push, Pull, and Mooring Factors in Switching Intentions for the Adoption of Sustainable Products
Authors: Luki Sri Anggorowati, Ihwan Susila, Kussudyarsana
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Guest Perception of Service Quality Decline Due to Employee Multitasking in the Era of Digital Transformation in Star-Rated Hotels
Authors: Suyamto, Dian Deliana, Erwin Purbosaputro, Sujatmiko
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Push, Pull, And Mooring Effects on Gen Z’s Switching Intention in TikTok Shop
Authors: Putri Shandy Nur Cahyani, Ralina Transistari