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Revitalisasi Pertunjukan Seni di Bali Era Pariwisata Budaya Kontemporer antara Pelestarian dan Komodifikasi

  • Nyoman Gede Mas Wiartha1*
  • Ni Ketut Mareni2
  • I Md. Sucipta Adnyana3
  • A.A.I.M. Septiviari4
1,2,3,4 Bali Tourism Polytechnic image/svg+xml
* Corresponding Author: Nyoman Gede Mas Wiartha

Abstract

Balinese traditional performing arts, rooted in spiritual values, are now transforming into commercial attractions along with the rapid development of tourism. This study discusses the dynamics of art revitalization amid the tug-of-war between preservation of original values and commodification in the era of contemporary cultural tourism. Using a descriptive qualitative approach based on a pure literature review, data were obtained through a systematic search of accredited academic journals, prior empirical studies on Balinese performing arts, official cultural policy documents, and authoritative anthropological texts and books. The results show that commodification has a double impact: providing economic benefits for artists while risking degradation of the sacred value of traditional art. Facing this challenge, Balinese people apply adaptive strategies through a firm separation between the sacred (wali) and profane (balih-balihan) realms, as well as packaging new performances without losing their original identity. In conclusion, the revitalization of Balinese traditional performing arts is not a rejection of tourism modernization, but a conscious effort to manage a dynamic balance between economic profit and the sustainability of local cultural heritage.

Keywords

Balinese Traditional Performing Arts Revitalization Contemporary Cultural Tourism Cultural Commodification Tri Hita Karana

How to Cite

Citation Format
Wiartha, N. G. M., Mareni, N. K., Adnyana, I. M. S., & Septiviari, A. (2026). Revitalisasi Pertunjukan Seni di Bali Era Pariwisata Budaya Kontemporer antara Pelestarian dan Komodifikasi. LANCAH: Jurnal Inovasi Dan Tren, 4(2), 390-402. https://doi.org/10.35870/ljit.v4i2.8522

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Copyright (c) 2026 Nyoman Gede Mas Wiartha, Ni Ketut Mareni, I Md. Sucipta Adnyana, A.A.I.M. Septiviari

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This is an open-access journal distributed under the Creative Commons Attribution 4.0 International License (CC BY 4.0), which permits unrestricted use, distribution, reproduction, and adaptation in any medium (even commercially), provided appropriate credit is given to the original author(s), a link to the license is provided, and any changes made are indicated. Authors retain copyright without restrictions and grant the journal the right of first publication as well as non-exclusive publishing rights for archiving, indexing, and scholarly dissemination.

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