Perancangan Prototipe Antarmuka Pengguna pada Aplikasi E-Commerce Pertanian Berbasis Mobile
DOI:
https://doi.org/10.35870/jtik.v9i2.3428Keywords:
Design, User Interface, E-Commerce, Design ThinkingAbstract
The use of e-commerce applications in the agricultural sector has not been optimized due to farmers' low understanding of technology and a less user-friendly interface design. This research aims to design a prototype mobile-based e-commerce application interface that suits the needs of farmers. The Design Thinking method is used to understand user needs and develop intuitive solutions. The results showed a friendly interface design for farmers with low digital literacy, thus supporting the adoption of e-commerce applications in the agricultural sector. This research contributes to the increased utilization of technology in the distribution of farm produce and helps improve the welfare of farmers.
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Copyright (c) 2025 Diaz Agil Prasetyo, Carissa Xyla Oxaveria, Shinta Aulia, Nicko Richardo, Muhammad Reynaldi Dwi Saputra , Rahmi Yulia Ningsih, Chairani Putri Pratiwi
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