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Keywords: "Simple Linear Regression"

Innovative Human Resource Practices to Improve Work-Life Balance and Talent Retention: Strategic Review and Implementation

Authors: Rinawati, Paulus Perey Untajana, Anthoneta Kopong

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Rinawati: Universitas Adhirajasa Reswara Sanjaya
Paulus Perey Untajana: Sekolah Tinggi Ilmu Ekonomi Bukit Zaitun Sorong
Anthoneta Kopong: Sekolah Tinggi Ilmu Ekonomi Bukit Zaitun Sorong
Pages: 471-481
DOI:  10.35870/ijmsit.v4i2.3252
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Analysis of The Effect of Reliability in Service Quality on Customer Satisfaction at JNE Express in Bengkalis District

Authors: Frede Rika Hasibuan, Muhammad Arif, Dwi Astuti

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Frede Rika Hasibuan: Politeknik Negeri Bengkalis
Muhammad Arif: Politeknik Negeri Bengkalis
Dwi Astuti: Politeknik Negeri Bengkalis
Pages: 1219-1227
DOI:  10.35870/ijmsit.v6i2.7814
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Guest Perception of Service Quality Decline Due to Employee Multitasking in the Era of Digital Transformation in Star-Rated Hotels

Authors: Suyamto, Dian Deliana, Erwin Purbosaputro, Sujatmiko

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Suyamto: Universitas Muhammadiyah Karanganyar
Dian Deliana: Universitas Muhammadiyah Karanganyar
Erwin Purbosaputro: Universitas Muhammadiyah Karanganyar
Sujatmiko: Universitas Muhammadiyah Karanganyar
Pages: 459-467
DOI:  10.35870/ijmsit.v6i1.6978
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Abstract
Promotion Strategy on Decisions on Using J&T Express Services, Pekanbaru

Authors: Erfa Okta Lussianda, Munawir Munawir

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Erfa Okta Lussianda: Department of Management, Sekolah Tinggi Ilmu Ekonomi Persada Bunda
Munawir Munawir: Department of Information Management, AMIK Indonesia
Pages: 17-20
DOI:  10.35870/ijmsit.v1i1.229
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Abstract
Analysis of The Effect of Sales Promotion on Consumer Purchase Decisions at Alfamart in Bengkalis Subdistrict

Authors: Nafta Meldawati Napitupulu, Muhammad Arif, Andri Nofiar. Am

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Nafta Meldawati Napitupulu: Politeknik Negeri Bengkalis
Muhammad Arif: Politeknik Negeri Bengkalis
Andri Nofiar. Am: Politeknik Negeri Bengkalis
Pages: 1213-1218
DOI:  10.35870/ijmsit.v6i2.7811
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Analysis of the Influence of Digital Marketing Strategies on Customer Loyalty in the Tiktok E-Commerce Industry

Authors: Yayuk Pratiwi Seran, Ririn Ayuandira, Hendriawan Patadungan, Rima Yanti, Asti

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Yayuk Pratiwi Seran: Universitas Kurnia Jaya Persada
Ririn Ayuandira: Universitas Kurnia Jaya Persada
Hendriawan Patadungan: Universitas Kurnia Jaya Persada
Rima Yanti: Universitas Kurnia Jaya Persada
Asti: Universitas Kurnia Jaya Persada
Pages: 356-361
DOI:  10.35870/ijmsit.v5i2.4642
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A Study of The Relationship Among Shopee E-commerce Platform E-service Quality, E-trust, E-customer Satisfaction and Behavioral Intentions of Online Shopping Customers

Authors: Galih Pratama, Erlita Ridanasti

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Galih Pratama: Islamic University of Indonesia
Erlita Ridanasti: Islamic University of Indonesia
Pages: 266-279
DOI:  10.35870/ijmsit.v3i2.1820
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