Implementation of A Human Resource Development Model Based on Coaching in Small and Medium Pempek Businesses in Palembang City
DOI:
https://doi.org/10.35870/ijmsit.v6i1.6868Keywords:
Human resource development model, Coaching, Small and medium enterprisesAbstract
This study aims to analysis the implementation of a coaching-based human resource development model in small and medium enterprises (SMEs) producing pempek in Palembang City and to examine its effect on employee competence and performance. This research is important because human resources play a strategic role in improving the competitiveness and sustainability of SMEs, especially in traditional culinary industries. The study employed a quantitative research approach using Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) method for data analysis. The sampling technique used was purposive sampling, involving 200 employees from pempek SMEs who had participated in coaching or mentoring activities for at least one year. The research instrument was developed based on indicators of coaching, employee competence, empowerment, and employee performance using a Likert scale questionnaire. The results indicate that the coaching-based human resource development model has a positive and significant effect on improving employees’ skills, motivation, responsibility, communication, and collaboration within the workplace. Coaching activities also contribute to strengthening employee empowerment and improving operational performance in SMEs. Furthermore, the findings support previous studies emphasizing that coaching is an effective approach to developing human resources in small business environments characterized by informal management systems and limited organizational resources. This study provides practical implications for SME owners and government institutions in designing sustainable human resource development programs through coaching-based approaches to strengthen SME competitiveness.
Downloads
References
Abid, K., & Jooss, S. (2026). How Context Shapes Talent Management Implementation in SMEs: An Institutional Logics Lens. The International Journal of Human Resource Management, 37(3), 494–525. https://doi.org/10.1080/09585192.2026.2657948
Al-Matani, A. (2023). Digital Marketing and Its Benefits for the Development of Pempek Business in Kampung Kreatif 26 Ilir Palembang. Arsy Journal, 5(2), 45–56. https://doi.org/10.55583/arsy.v4i2.
Ananti, E. D., Trihandayani, Z., & Cahyani, E. (2025). Pengaruh budaya organisasi, komitmen organisasi dan kompetensi terhadap kinerja karyawan PT. Sumber Berkah Sawit Kabupaten Musi Banyuasin. Jurnal Ilmiah Wahana Pendidikan, 11(10D), 67–78. https://doi.org/10.5281/zenodo.15315329
Cahyani, E., & Agusria, L. (2023). Integration of strategy human resource management (SHRM) and competitive advantage as a human capital mediator in the performance of private universities. International Journal of Business, Management and Economics, 4(1), 56–72. https://doi.org/10.47747/ijbme.v4i1.
Dinamisia. (2025). Training and mentoring on traditional pempek food packaging technology at Pawon Paringgan UMKM. Dinamisia: Jurnal Pengabdian Kepada Masyarakat, 9(4), 1074–1082. https://doi.org/10.31849/dinamisia.v9i4.23043
Irianto, J. (2022). Small and Medium Enterprise Development: Concept Overview of Stakeholder Engagement, Business Coaching, and the ADDIE Model in Training. JKMP (Jurnal Kebijakan dan Manajemen Publik), 10(2), 7–15. https://doi.org/10.21070/jkmp.v10i2.1690
Ishadi. (2021). Business Strategies During the Pandemic for Pempek SMEs in Palembang City through Stock Planning and Electronic Marketing. JMM (Jurnal Masyarakat Mandiri), 5(3), 310–320. https://doi.org/10.31764/jmm.v5i3.5254
Jain, N., & Shauran, B. (2022). Impact of Mentoring on Organisational Role Stress and Role Efficacy: An Empirical Evidence from India. International Journal of Human Resources Development and Management, 22(3/4), 223–240. https://doi.org/10.1504/IJHRDM.2022.10049612
Jayanti, N., Nearti, Y., & Syukerti, N. (2023). Assistance and Counseling for Strengthening the Pangasius Fish Pempek SMEs in Palembang into a Cooperative Institution in Palembang City During the Covid-19 Pandemic. Abdinus Journal: Nusantara Community Service Journal. Unpkediri
Klepic, I. (2022). The Influence of Human Resources Competency Management on the Business Success of Small and Medium Enterprises. Naše Gospodarstvo/Our Economy, 68(4), 12–27. https://doi.org/10.2478/ngoe-2022-0018
Kusmulyono, M. S., & Wahyu, Y. I. (2022). Pemberdayaan Kelompok Kewirausahaan Berbasis Kelautan dan Perikanan di Politeknik KP Sidoarjo Melalui Coaching Virtual. KUAT: Keuangan Umum dan Akuntansi Terapan, 4(1), 33–40. https://doi.org/10.31092/kuat.v4i1.1499
Lestari, R. K. T., Trihandayani, Z., & Cahyani, E. (2025). Determinant Factors Influencing Employee Job Satisfaction at Siti Fatimah Regional Hospital. Journal of Business, Finance, and Economics (JBFE), 6(1), 329–338. https://doi.org/10.32585/jbfe.v6i1.
Maharani, T. A., Trihandayani, Z., & Permana, A. (2024). Pengaruh Kompetensi, Komitmen Organisasi Dan Lingkungan Kerja Terhadap Kinerja Karyawan Perumda Tirta Musi Palembang. Jurnal Kajian Ekonomi Dan Manajemen Indonesia (JKEMI), 1(3), 174-184. https://doi.org/10.5281/zenodo.7751021
Nguyen, T., Nguyen, N., & Tran, P. (2022). Open Innovation and SME Performance: The Roles of Reverse Knowledge Sharing and Stakeholder Relationships. Journal of Business Research, 148, 433–443. https://doi.org/10.1016/j.jbusres.2022.03.051
Nizhamuddin, A. B., & Juliana, A. (2026). Human Capital Development and SME Growth: The Mediating Role of Business Productivity. Journal of Management and Digital Business, 5(3), 211–225. https://doi.org/10.53088/jmdb.v5i3.3122
Nurani, N., Suganda, U. K., Hermina, N., & Sutisna, D. (2023). Human Resource Development of Bandung MSMEs with Entrepreneurial Leadership Characteristic through Quality Leadership in Global Market Era. Quantitative Economics and Management Studies, 4(3), 594–607. https://doi.org/10.35877/454RI.qems1699
Nurfitriana, N., Fatchiya, A., & Susanto, D. (2019). Entrepreneurial behavior of pempek business actors in small and medium scale industries in Palembang City. Jurnal Penyuluhan, 15(2), 221–232. https://doi.org/10.25015/penyuluhan.v15i2.
Otoo, F. N. K. (2022). Examining the Influence of Human Resource Development Practices on Organizational Commitment of Small and Medium Scale Enterprises. European Journal of Management Issues, 30(4), 195–204. https://doi.org/10.15421/192217
Pasek, I. K., Lina, N. P. M., Sumetri, N. W., Siwantara, I. W., & Sukarta, I. W. (2022). Promoting Green Human Resources Management to Business Model Innovation in SMEs. Proceedings of the International Conference on Applied Science and Technology on Social Science 2022. https://doi.org/10.2991/978-2-494069-83-1_51
Rahadi, D. R., Iskak, J., Wijonarko, W., & Muslih, M. (2022). Developing the Human Resources Talent of Small Medium Enterprises (SME) in Bandung City of Indonesia. International Journal of Science and Society, 4(2), 197–208. https://doi.org/10.54783/ijsoc.v4i2.462
Rahmadaniyah, F., & Agustian, W. (2023). Improving HR performance through skills development in the Ishak Jumputan Batik Fabric MSMEs in Palembang City. Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA), 7(2), 455–468. https://doi.org/10.31955/mea.v7i2.
Rajasinghe, D., & Garvey, B. (2026). The Role of Coaching in HRD: Current Research and Practice Challenges as Future Opportunities. Human Resource Development International, 29(2), 203–211. https://doi.org/10.1080/13678868.2026.2638083
Ramayani, R. F., Harahap, Z., & Mariyani, M. (2023). Digital marketing and its benefits for the development of pempek businesses in the Creative Village 26 Ilir, Palembang City. ARSY: Jurnal Aplikasi Riset kepada Masyarakat, 4(2), 145–154. https://doi.org/10.55583/arsy.v4i2.
Ramly, A. T., Irawan, A., & Warcito, W. (2021). Development of “Coaching” Model in Pumping-HR Based Human Resource Development Model. Jurnal Manajemen, 12(3), 380–396. https://doi.org/10.32832/jm-uika.v12i3.4718
Shahzad, K., De Sisto, M., Rasheed, M. A., Bajwa, S. U., Liu, W., & Bartram, T. (2022). A Sequential Relationship Between Entrepreneurial Orientation, Human Resource Management Practices, Collective Organisational Engagement and Innovation Performance of Small and Medium Enterprises. International Small Business Journal, 40(7), 875–903. https://doi.org/10.1177/02662426211056460
Silviana, D., & Andriani, D. (2022). The Role of Human Resource Competence in Improving the Performance of Tempe SMEs in Sidoarjo Regency. Indonesian Journal of Cultural and Community Development, 11, 1–10. https://doi.org/10.21070/ijccd.v11i0.797
Steenkamp, B., & Terblanche, N. (2026). Exploring Artificial Intelligence Coaching’s Role in Translating Business Training into Real-World Applications. SA Journal of Human Resource Management, 24, a3334. https://doi.org/10.4102/sajhrm.v24i0.3334
Sugiyanto, S., Triono, T. A., Purbaningrum, C. W. D., Mulatsih, N. T., Mubasit, M., & Setyowati, Y. (2026). Sustainable Human Resource Development in Urban Micro, Small and Medium Enterprises: Strategic Mapping of Workforce Capabilities. SA Journal of Human Resource Management, 24, a3436. https://doi.org/10.4102/sajhrm.v24i0.3436
Sulistyan, R. B., Carito, D. W., Cahyaningati, R., Taufik, M., Kasno, K., & Samsuranto, S. (2022). Identification of Human Resources in the Application of SME Technology. Wiga: Jurnal Penelitian Ilmu Ekonomi, 12(1), 70–76. https://doi.org/10.30741/wiga.v12i1.799
Taray, T. H. A. (2023). Human Capital Development Strategies in Micro, Small, and Medium Enterprises: A Qualitative Analysis of Human Resource Management Practices. Maisyatuna, 4(4), 112–124. https://doi.org/10.53958/mt.v4i4.477
Trihandayani, Z., & Ananti, E. D. (2024). Fulfilling market needs through business development and capitalization of UMKM pempek in Palembang City. AKM: Aksi Kepada Masyarakat, 5(1), 445–450. https://doi.org/10.36908/akm.v5i1.
Trihandayani, Z., & Yamaly, F. (2022). The matrix of human resources development factors in small and medium enterprises of local wisdom products in Palembang. Matrix, 5(3). https://doi.org/10.5281/zenodo.775102.
Trihudiyatmanto, M., Efendi, B., & Onamusi, A. B. (2026). Examining the Impact of Mediating Innovation Capability and Competitive Advantage on SME Performance. Journal of Management and Entrepreneurship Research, 7(1), 117–130. https://doi.org/10.34001/jmer.2026.3.07.1-93
Downloads
Published
Issue
Section
License
Copyright (c) 2026 Zaleha Trihandayani, Eni Cahyani, Usman Magaji Abdullahi, M. Naufal Hasabi Groniko

This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors who publish with this journal agree to the following terms:
1. Copyright Retention and Open Access License
Authors retain copyright of their work and grant the journal non-exclusive right of first publication under the Creative Commons Attribution 4.0 International License (CC BY 4.0).
This license allows unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
2. Rights Granted Under CC BY 4.0
Under this license, readers are free to:
- Share — copy and redistribute the material in any medium or format
- Adapt — remix, transform, and build upon the material for any purpose, including commercial use
- No additional restrictions — the licensor cannot revoke these freedoms as long as license terms are followed
3. Attribution Requirements
All uses must include:
- Proper citation of the original work
- Link to the Creative Commons license
- Indication if changes were made to the original work
- No suggestion that the licensor endorses the user or their use
4. Additional Distribution Rights
Authors may:
- Deposit the published version in institutional repositories
- Share through academic social networks
- Include in books, monographs, or other publications
- Post on personal or institutional websites
Requirement: All additional distributions must maintain the CC BY 4.0 license and proper attribution.
5. Self-Archiving and Pre-Print Sharing
Authors are encouraged to:
- Share pre-prints and post-prints online
- Deposit in subject-specific repositories (e.g., arXiv, bioRxiv)
- Engage in scholarly communication throughout the publication process
6. Open Access Commitment
This journal provides immediate open access to all content, supporting the global exchange of knowledge without financial, legal, or technical barriers.
