Search — Browse
Search articles for
Find articles, authors, and content across our journal collection.
Search Results
The Effects of Corporate Identity and Product Knowledge on Consumer Purchase Decision
Authors: Asep Saepudin, Edi Ganda Permana, Wursan, Tine Badriatin
View Affiliation Details
Asep Saepudin:
University Langlangbuana
Edi Ganda Permana:
University Siliwangi
Wursan:
University Siliwangi
Tine Badriatin:
University Siliwangi
Pages: 48-54
Find this article on:
Brand Positioning Strategy and Consumer Knowledge: Its Impact on Brand Attitude and Purchase Decision
Authors: Aat Ruchiat Nugraha, Diah Fatma Sjoraida
View Affiliation Details
Aat Ruchiat Nugraha:
Padjadjaran University
Diah Fatma Sjoraida:
Padjadjaran University
Pages: 67-75
Find this article on:
Online Shopping Decisions Based Perceived Ease of Use As Mediation
Authors: Sirda, Ihwan Susila, Moechammad Nasir, Soepatini
View Affiliation Details
Sirda:
Universitas Muhammadiyah Surakarta
Ihwan Susila:
Universitas Muhammadiyah Surakarta
Moechammad Nasir:
Universitas Muhammadiyah Surakarta
Soepatini:
Universitas Muhammadiyah Surakarta
Pages: 37-46
Find this article on:
Scarcity Strategies and Price Promotions in Enhancing Consumer Purchase Intensity
Authors: Rofily Putriyandari, Ali Amran, Nany Budi Hardjayanti
View Affiliation Details
Rofily Putriyandari:
Universitas ARS
Ali Amran:
Universitas ARS
Nany Budi Hardjayanti:
University Nani Bili Nusantara
Pages: 303-310
Find this article on:
Analysis of the Strategy for the Implementation of Klik Indomaret E-Commerce Application in Improving the Quality of Consumer Service
Authors: Asrawan, Cholifatul Sholikah
View Affiliation Details
Asrawan:
Universitas Syekh Yusuf Al Makassari Gowa
Cholifatul Sholikah:
Universitas Terbuka
Pages: 359-365
Find this article on:
1 - 5 of 5 items