SURYANTO, Chelsea Patricia; IMMANUEL, Dewi Mustikasari. Hooked in Seconds: How Content Quality and Engagement Trigger Gen Z’s Impulse Buying Online. JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi), [S. l.], v. 12, n. 2, p. 1811–1825, 2026. DOI: 10.35870/jemsi.v12i2.6466. Disponível em: https://journal.lembagakita.com/jemsi/article/view/6466. Acesso em: 1 jun. 2026.