LAU, Valent Giodinna; WASIMAN, Wasiman. The Influence of Brand Image, Advertising Appeal, and Lifestyle on The Purchase Intention of Janji Jiwa Consumer. JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi), [S. l.], v. 12, n. 2, p. 1784–1793, 2026. DOI: 10.35870/jemsi.v12i2.6337. Disponível em: https://journal.lembagakita.com/jemsi/article/view/6337. Acesso em: 16 apr. 2026.