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Keywords: "Digital Literacy"

The Moderating Role of Human Resource Competence in The Relationship Between Digital Literacy, Marketing Innovation, and MSMEs Business Performance in Pontianak

Authors: Arninda, Ferdy Firmansyah, Ryanti

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Arninda: Universitas Muhammadiyah Pontianak
Ferdy Firmansyah: Universitas Muhammadiyah Pontianak
Ryanti: Universitas Muhammadiyah Pontianak
Pages: 619-631
DOI:  10.35870/ijmsit.v6i1.6993
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Financial Decision-Making of Female Culinary MSME Entrepreneurs in Gorontalo City: Integrating Digital Financial Literacy, Financial Capability, and Spending Behavior within Financial Behavior Theory

Authors: Musafir, Eka Zahra Solikahan, Ariawan

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Musafir: Universitas Ichsan Gorontalo
Eka Zahra Solikahan: Universitas Ichsan Gorontalo
Ariawan: Universitas Bosowa
Pages: 340-347
DOI:  10.35870/ijmsit.v6i1.6577
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Small Business Empowerment Strategy in the Agricultural Sector Through Digital Entrepreneurship

Authors: Adnan Achmad, Andriani Karto , Akmil Asril

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Adnan Achmad: Samudra University
Andriani Karto : Universitas Nani Bili Nusantara
Akmil Asril: Institut Teknologi dan Bisnis Muhammadiyah Bali
Pages: 326-335
DOI:  10.35870/ijmsit.v4i2.3097
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Optimizing the Human Resource Management Function in Improving Employee Performance in the Digital Era at PT Bahana Swara Asembagus

Authors: Yasmin Naini Bahanan, Lusi Endang Sri Darmawati, Raudatul Jannah

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Yasmin Naini Bahanan: Sekolah Tinggi Keguruan dan Ilmu Pendidikan PGRI Situbondo
Lusi Endang Sri Darmawati: Sekolah Tinggi Keguruan dan Ilmu Pendidikan PGRI Situbondo
Raudatul Jannah: Sekolah Tinggi Keguruan dan Ilmu Pendidikan PGRI Situbondo
Pages: 485-493
DOI:  10.35870/ijmsit.v6i1.6987
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Service Promotion Strategies in the Digital Economy Era: Leveraging Technology and Electronic Communications to Face Challenges and Seize Opportunities

Authors: Sinarwaty, Rachmiani

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Sinarwaty: Haluoleo University
Rachmiani: Univesritas Muhammadiyah Kolaka Utara
Pages: 438-446
DOI:  10.35870/ijmsit.v6i1.6952
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The Influence of Financial Technology and Financial Literacy on Financial Behavior in the Digital Era

Authors: Nugraha Rasyid, Goso, Muhammad Ikbal

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Nugraha Rasyid: Universitas Muhammadiyah Palopo
Goso: Universitas Muhammadiyah Palopo
Muhammad Ikbal: Universitas Muhammadiyah Palopo
Pages: 116-123
DOI:  10.35870/ijmsit.v5i1.3578
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Bitcoin Risk Perception and Investment Behavior: The Role of Literacy and Trust

Authors: I Made Ardita, Ni Made Suci, Fridayana Yudiatmaja

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I Made Ardita: Universitas Pendidikan Ganesha
Ni Made Suci: Universitas Pendidikan Ganesha
Fridayana Yudiatmaja: Universitas Pendidikan Ganesha
Pages: 609-618
DOI:  10.35870/ijmsit.v6i1.6979
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Functional Oversight Reform as a Strategic Instrument for Effective Regional Financial Governance

Authors: Saprudin, Mohamad Abdul Radjak Masjhur

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Saprudin: Universitas Gorontalo
Mohamad Abdul Radjak Masjhur: Universitas Gorontalo
Pages: 396-403
DOI:  10.35870/ijmsit.v5i2.5607
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Optimizing Natural Resource Products through Sustainable Branding, Human Capital Strengthening, and Financial Resilience in the Age of Millennial and Gen Z Consumers

Authors: Ni Luh Laksmi Rahmantari, Agus Putra Mardika, I Gusti Ayu Lia Yasmita, I Putu Dharmawan Suryagita Susila Putra, Ni Komang Mela Tri Utari

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Ni Luh Laksmi Rahmantari: Universitas Tabanan
Agus Putra Mardika: Universitas Tabanan
I Gusti Ayu Lia Yasmita: Universitas Tabanan
I Putu Dharmawan Suryagita Susila Putra: Universitas Tabanan
Ni Komang Mela Tri Utari: Universitas Tabanan
Pages: 464-472
DOI:  10.35870/ijmsit.v5i2.5961
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The Effect of Product Advertising Through YouTube Media on Brand Awareness, Brand Image, and Purchase Intentions in the Millennial Generation

Authors: Fariz Irfandi, Agus Abdurrahman

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Fariz Irfandi: Islamic University of Indonesia
Agus Abdurrahman: Islamic University of Indonesia
Pages: 237-244
DOI:  10.35870/ijmsit.v3i2.1534
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